Assuming Too Much The use of metrics often begins with someone’s assumptions. Whether it is a CEO, a board, a manager, or a lead pastor, the assumptions… Continue reading
My Intuition, or the Holy Spirit? Analytics are valuable to the strategic success of any organization, including ministries. What is challenging for ministry leaders is the example set by Jesus…. Continue reading
Ministry and Analytics Though ministry endeavors may be assisted in effectiveness through the use of analytics, many ministry leaders still resist the use of metrics. Often the… Continue reading
Social Market a Community In the last 10 years, marketing has taken an entirely new form, causing consultants to rethink how they approach getting their message and services… Continue reading
Metrics for Entrepreneurs Being an entrepreneur is challenging. There are a large number of unknowns to discover, hurdles to overcome, and obstacles to remove. Many entrepreneurs venture… Continue reading